Dr Daniele Doneddu

Senior Lecturer

Business

JavaScript is required to view this email address.

Office 307 - 307
Third Floor
School of Management
Bay Campus

Available For Postgraduate Supervision

Research Links

https://orcid.org/0000-0003-2173-302X

About

Dr Daniele Doneddu is a Senior Lecturer at Swansea University’s School of Management.

He has a multidisciplinary background spanning engineering, medical technology, innovation, economic development and IP.

He has been involved in a plethora of academic – business collaborative Research, Industrial Research and Enterprise and Innovation projects at the life science-engineering interface, successfully managed EU-funded medium (£2m+) private-public RDI initiatives - and advised life science and diagnostic companies on IPR, tech and engineering. He has been PI and Co-I on a number of UK and EU-funded research grants, including EPSRC, InnovateUK, FSA, H2020 (FET, MSCA), and involved in programmes spanning research upskilling, doctoral training, technology development and societal challenges.

Daniele is also a practitioner in Enterprise and Innovation, driving high tech new venture creation (University spinout).

Previously, he also led the business development activities and co-led the academic strategy activities that took a private international Joint-Venture University from initial concept through to launch, in South-East Asia, and also advised foreign Governments and Industry on skills and education policy, innovation and transfer/translation of knowledge and research into tangible economic, industrial and social outcomes.

Areas Of Expertise

Human-Centred technology development and adoption
Digital Economy and wellbeing
AI & Big Data
Enterprise, Innovation and New Venture Creation

Career Highlights

Teaching Interests

Information Technology Service management, Information Sterems Management, Digital marketing and social media.

Research Collaborations

Publications

Research Highlights

Ismagilova, E., Doneddu, D., & Dwivedi, Y. (n.d.) Understanding factors affecting student satisfaction/dissatisfaction with digital escape rooms: an exploration using a fuzzy-set configurational approach. In 2023 Academy of Marketing Science (R) World Marketing Congress, University of Kent, Canterbury, UK, July 11-14 2023
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64479
https://www.ams-web.org/
Doneddu, D. & Ismagilova, E. (n.d.) Examination of factors affecting student satisfaction with digital escape rooms. In Learning Teaching Student Experience (LTSE) Proceedings 2023, 22-23 May 2023, ICC WalesChartered ABS.
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64478
Doneddu, D., Roach, M., Jones, M., Pearson, J., Blandin, A., & Sullivan, D. (2023). A position on establishing effective explanations from human-centred counterfactuals for automated financial decisions. In Berndt Müller (Ed.), Proceedings of the AISB 2023 Convention, Swansea University, Swansea, Wales, April 13-14 2023 (pp. 89-97). AISB.
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64477
https://aisb.org.uk/wp-content/uploads/2023/05/aisb2023.pdf
Doneddu, D. & Clement, M. (2013). Research Papers in Knowledge, Innovation & Enterprise. In James Ogunleye Dom Heger Ulf Henning Richter (Ed.), Research Papers in Knowledge, Innovation & Enterprise (pp. 76-84). KIE Conferece Book Series
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64378
https://kiecon.org/conference-proceedings/
Doneddu, D., Davies, G., Howson, T., Joyce, N., Rees, D., & James, T. (2023). Chapter 2 - Challenges, innovation opportunities, and lessons learned from a prolonged organizational crisis: A case exemplar of the National Health Service Wales. In PATRICIA ORDÓÑEZ DE PABLOS XI ZHANG (Ed.), ACCELERATING STRATEGIC CHANGES FOR DIGITAL TRANSFORMATION IN THE HEALTHCARE INDUSTRY (pp. 19-51). Academic Press (an imprint of Elsevier)
https://doi.org/10.1016/B978-0-443-15299-3.00017-8, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64364
https://www.sciencedirect.com/science/article/abs/pii/B9780443152993000178
Doneddu, D. & Ismagilova, E. (n.d.) Use of digital escape rooms as a revision tool in higher education. In Learning Teaching Student Experience 2022 (LTSE 2022)
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa62085
Burkhardt, G., Boy, F., Doneddu, D., & Hajli, N. (2023). Privacy Behaviour: A Model for Online Informed Consent. Journal of Business Ethics, 186(1), 237-255.
https://doi.org/10.1007/s10551-022-05202-1, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa60350
http://dx.doi.org/10.1007/s10551-022-05202-1
Doneddu, D. (2021). NHS Wales COVID-19 Innovation and Transformation Study
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa58850
https://www.nhsconfed.org/publications/nhs-wales-covid-19-innovation-and-transformation-study-report
Doneddu, D., Dwivedi, Y., Ismagilova, E., LAL, B., & Rana, N. (2021). Return On Investment In Social Media Marketing: Bibliometric Analysis. In UK Academy for Information Systems Conference Proceedings 2021Association of Information Systems.
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa58849
https://aisel.aisnet.org/ukais2021/17/
Meshari, A., Othayman, M., Boy, F., & Doneddu, D. (2021). The Impact of Learning Organizations Dimensions on the Organisational Performance: An Exploring Study of Saudi Universities. International Business Research, 14(2), 54-71.
https://doi.org/10.5539/ibr.v14n2p54, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa56964

All Research

Journal Articles

Burkhardt, G., Boy, F., Doneddu, D., & Hajli, N. (2023). Privacy Behaviour: A Model for Online Informed Consent. Journal of Business Ethics, 186(1), 237-255.
https://doi.org/10.1007/s10551-022-05202-1, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa60350
http://dx.doi.org/10.1007/s10551-022-05202-1
Meshari, A., Othayman, M., Boy, F., & Doneddu, D. (2021). The Impact of Learning Organizations Dimensions on the Organisational Performance: An Exploring Study of Saudi Universities. International Business Research, 14(2), 54-71.
https://doi.org/10.5539/ibr.v14n2p54, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa56964
Flanagan, J., Davies, G., Boy, F., & Doneddu, D. (2020). A Review of a Distributed High performance Computing Implementation. Journal of Information Technology Case and Application Research, 22(3), 1-17.
https://doi.org/10.1080/15228053.2020.1812803, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa54828

Book Chapters

Doneddu, D., Davies, G., Howson, T., Joyce, N., Rees, D., & James, T. (2023). Chapter 2 - Challenges, innovation opportunities, and lessons learned from a prolonged organizational crisis: A case exemplar of the National Health Service Wales. In PATRICIA ORDÓÑEZ DE PABLOS XI ZHANG (Ed.), ACCELERATING STRATEGIC CHANGES FOR DIGITAL TRANSFORMATION IN THE HEALTHCARE INDUSTRY (pp. 19-51). Academic Press (an imprint of Elsevier)
https://doi.org/10.1016/B978-0-443-15299-3.00017-8, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64364
https://www.sciencedirect.com/science/article/abs/pii/B9780443152993000178
Doneddu, D. & Clement, M. (2013). Research Papers in Knowledge, Innovation & Enterprise. In James Ogunleye Dom Heger Ulf Henning Richter (Ed.), Research Papers in Knowledge, Innovation & Enterprise (pp. 76-84). KIE Conferece Book Series
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64378
https://kiecon.org/conference-proceedings/

Conference Contributions

Doneddu, D., Roach, M., Jones, M., Pearson, J., Blandin, A., & Sullivan, D. (2023). A position on establishing effective explanations from human-centred counterfactuals for automated financial decisions. In Berndt Müller (Ed.), Proceedings of the AISB 2023 Convention, Swansea University, Swansea, Wales, April 13-14 2023 (pp. 89-97). AISB.
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64477
https://aisb.org.uk/wp-content/uploads/2023/05/aisb2023.pdf
Doneddu, D., Dwivedi, Y., Ismagilova, E., LAL, B., & Rana, N. (2021). Return On Investment In Social Media Marketing: Bibliometric Analysis. In UK Academy for Information Systems Conference Proceedings 2021Association of Information Systems.
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa58849
https://aisel.aisnet.org/ukais2021/17/
Doneddu, D. & Novoshilova, I. (2019). Why Consumers Do not Provide Online Reviews?. In Ilias O. Pappas • Patrick Mikalef • Yogesh K. Dwivedi • Letizia Jaccheri • John Krogstie • Matti Mäntymäki (Ed.), Lecture Notes in Computer Science (pp. 87-98). Springer International Publishing.
https://doi.org/10.1007/978-3-030-29374-1_8, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa55632
Doneddu, D. (2018). Motivations to Seek Electronic Word of Mouth Communications and Information Adoption: Development of a Conceptual Model. In Salah A. Al-SharhanAntonis C. SimintirasYogesh K. Dwivedi Marijn JanssenMatti Mäntymäki Luay Tahat Issam Moughrabi Taher M. Ali Nripendra P. Rana (Ed.), Lecture Notes in Computer Science (pp. 60-66). Springer International Publishing.
https://doi.org/10.1007/978-3-030-02131-3_8, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa55631
Doneddu, D. (2018). Motivations Affecting Attitude Towards Information: Development of a Conceptual Model. In Salah A. Al-Sharhan Antonis C. Simintiras Yogesh K. Dwivedi Marijn Janssen Matti Mäntymäki Luay Tahat Issam Moughrabi Taher M. Ali Nripendra P. Rana (Ed.), Lecture Notes in Computer Science (pp. 53-59). Springer International Publishing.
https://doi.org/10.1007/978-3-030-02131-3_7, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa55630
Ismagilova, E., Doneddu, D., & Dwivedi, Y. (n.d.) Understanding factors affecting student satisfaction/dissatisfaction with digital escape rooms: an exploration using a fuzzy-set configurational approach. In 2023 Academy of Marketing Science (R) World Marketing Congress, University of Kent, Canterbury, UK, July 11-14 2023
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64479
https://www.ams-web.org/
Doneddu, D. & Ismagilova, E. (n.d.) Examination of factors affecting student satisfaction with digital escape rooms. In Learning Teaching Student Experience (LTSE) Proceedings 2023, 22-23 May 2023, ICC WalesChartered ABS.
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64478
Doneddu, D. & Ismagilova, E. (n.d.) Use of digital escape rooms as a revision tool in higher education. In Learning Teaching Student Experience 2022 (LTSE 2022)
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa62085

Other Research Outputs

Pickernell, D., Doneddu, D., Ebie, S., Jones, P., Parry Jones, S., Johnson, S., Tubadji, A., & Samuel, A. (2024). Phoenix from the Flames? Promoting Entrepreneurship to support the Economic Development of Neath Port Talbot
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa68328
https://www.isbe.org.uk/entrepreneurship-policy-and-practice-insights/
Doneddu, D. (2021). NHS Wales COVID-19 Innovation and Transformation Study
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa58850
https://www.nhsconfed.org/publications/nhs-wales-covid-19-innovation-and-transformation-study-report

Supervision

Untitled (current)

PhD

Other supervisor: Dr Ellie Ismagilova
Deciphering Essential Factors in Predictive Air Quality Modelling: Informing Human-Centric User Behaviour and Environmental Design Decisions (current)

PhD

Other supervisor: Prof Simon Robinson

Other supervisor: Prof Matt Jones

Other supervisor: Dr Sara Sharifzadeh
The factors that impact entrepreneurs’ intentions to go ‘green’ in Saudi Arabia: The case of SMEs (current)

PhD

Other supervisor: Prof Paul Jones
An Analysis of Digital Transformation in Knowledge Intensive Micro SMEs in Saudi Arabia. (current)

PhD

Other supervisor: Prof Paul Jones
Privatization in Kuwait Airways Company (current)

PhD

Other supervisor: Dr Ellie Ismagilova
The Direction of Higher Education Organisations in the Kingdom of Saudi Arabia to become a “learning organisation”: An Investigation into the Impact of Human Capital Management and Its Effects. (awarded 2022)

PhD

Other supervisor: Dr Frederic Boy
What influences the adoption and use of innovative technologies and processes in the lifescience sector in Wales? (awarded 2022)

PhD

Other supervisor: Prof Nicholas Rich

Other supervisor: Prof Gareth Davies

Other supervisor: Prof Louisa Huxtable-Thomas
Untitled (current)

DBA

Other supervisor: Dr Sian Roderick
Attracting High-Growth Startups and Venture Capital to Saudi Arabia’s Entrepreneurial Ecosystem: Institutional and Cultural Barriers & Opportunities. (current)

DBA

Other supervisor: Prof Paul Jones

Taught Modules

MN-3519 Information Technology Service Management

With ever-increasing organisational complexities and evolving business needs, organisations are adopting a variety of information technology (IT) services in order to fulfil their goals, including customer and business partner expectations. In order to effectively manage various IT services, organisations need to have a clear framework for guiding IT strategy formulation, IT service design, implementation and maintenance. Information Technology Infrastructure Library® (ITIL®) is one of the widely accepted frameworks for IT service management and is founded on the premise of best practices from both the private and public sectors. In order to equip students with the fundamentals of such a widely accepted framework, the module will cover awareness and comprehension of key aspects surrounding the topic of IT Service Management in the context of ITIL®. This will include service management as a practice, the ITIL service lifecycle and the alignment between IT services offered and business needs as they evolve, and key principles, models, processes, functions, roles, technologies and competencies that are essential for effective service management.
PMEM103 Translation, Trends and Disruptive Life Science Innovations

This module will explore the range of trends and developments in innovation in the life science sector. Students will be introduced to the strategic and critical approach to developing and translating innovation in life science within the global market place, with reference to healthcare services management, use of informatics, medical manufacturing, medical technology and regenerative medicine.

Key Grants and Projects

EPSRC Centre for Doctoral Training in Enhancing Human Interactions and Collaborations with Data and Intelligence Driven Systems 2019 - 2028

, with Professor Matt Jones, Professor Markus Roggenbach, Professor Jeffrey Giansiracusa, Professor Alan Dix, Professor X Xie, Professor David Ford, Professor Hans Sienz, Dr Cinzia Giannetti, Professor Stuart MacDonald, £7,502,950
European Commission - BLOOD BIOMARKER-BASED DIAGNOSTIC TOOLS FOR EARLY STAGE ALZHEIMER'S DISEASE 2017 - 2021

, with Professor OJ Guy, Dr Kelly-Ann Walker, Dr Fred Boy, Professor Nick Rich
E.P.S.R.C. - NOVEL POINT-OF-CARE DIAGNOSTIC TECHNIQUES FOR DEMENTIA 2015 - 2019

Led by Plymouth University (Professor Emmanuel Ifeachor), with Professor OJ Guy, Total £1m ca.; £508,313 to Swansea University
INNOVATE UK (FORMERLY TSB - TECHNOLOGY STRATEGY BOARD) - INTEGRATION OF SILICON AND PRINTED ELECTRONICS FOR SENSOR APPLICATIONS 2014 - 2017

, with Professor OJ Guy, Total £350k ca.; £120,000 to Swansea University
ABERTAWE BRO MORGANNWG UNIVERSITY NHS TRUST - MEDICAL APPLICATIONS OF DE-BONDING ADHESIVE (PATHWAY TO PORTFOLIO APPLICATION) 2014 - 2016

, with Professor R.M. Clement, £20,000

Career History

Senior Lecturer, School of Management, Swansea University

August 2015 - Present
Income Diversification, PSPU, Swansea University

November 2013 - July 2015
Innovation Fellow, University of Wales Global Academy

January 2009 - July 2013
Project Coordinator, Institute of Innovation, Swansea University

April 2006 - December 2008

Other Roles

CEO, PROGNOMICS Ltd.

2014 - Present

Dr Daniele Doneddu

Email address

Research Links

About

Areas Of Expertise

Career Highlights

Research Highlights

All Research

Untitled (current)

Deciphering Essential Factors in Predictive Air Quality Modelling: Informing Human-Centric User Behaviour and Environmental Design Decisions (current)

The factors that impact entrepreneurs’ intentions to go ‘green’ in Saudi Arabia: The case of SMEs (current)

An Analysis of Digital Transformation in Knowledge Intensive Micro SMEs in Saudi Arabia. (current)

Privatization in Kuwait Airways Company (current)

The Direction of Higher Education Organisations in the Kingdom of Saudi Arabia to become a “learning organisation”: An Investigation into the Impact of Human Capital Management and Its Effects. (awarded 2022)

What influences the adoption and use of innovative technologies and processes in the lifescience sector in Wales? (awarded 2022)

Untitled (current)

Attracting High-Growth Startups and Venture Capital to Saudi Arabia’s Entrepreneurial Ecosystem: Institutional and Cultural Barriers &amp; Opportunities. (current)

MN-3519 Information Technology Service Management

PMEM103 Translation, Trends and Disruptive Life Science Innovations

EPSRC Centre for Doctoral Training in Enhancing Human Interactions and Collaborations with Data and Intelligence Driven Systems 2019 - 2028

European Commission - BLOOD BIOMARKER-BASED DIAGNOSTIC TOOLS FOR EARLY STAGE ALZHEIMER'S DISEASE 2017 - 2021

E.P.S.R.C. - NOVEL POINT-OF-CARE DIAGNOSTIC TECHNIQUES FOR DEMENTIA 2015 - 2019

INNOVATE UK (FORMERLY TSB - TECHNOLOGY STRATEGY BOARD) - INTEGRATION OF SILICON AND PRINTED ELECTRONICS FOR SENSOR APPLICATIONS 2014 - 2017

ABERTAWE BRO MORGANNWG UNIVERSITY NHS TRUST - MEDICAL APPLICATIONS OF DE-BONDING ADHESIVE (PATHWAY TO PORTFOLIO APPLICATION) 2014 - 2016

Senior Lecturer, School of Management, Swansea University

Income Diversification, PSPU, Swansea University

Innovation Fellow, University of Wales Global Academy

Project Coordinator, Institute of Innovation, Swansea University

CEO, PROGNOMICS Ltd.

Attracting High-Growth Startups and Venture Capital to Saudi Arabia’s Entrepreneurial Ecosystem: Institutional and Cultural Barriers & Opportunities. (current)